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The role of web 2.0 in eHealthby MIGUEL CABRER GONZÁLEZ, eHealth Advisor; Member of HIMSS EMEA Governing Council For some time now we have seen how the ‘new Internet’ is revolutionising the way users communicate and relate to each other. New social networks allow any Internet user to establish a personal or professional relationship with other users ... Social Media | Administrator | Monday, 17 May 2010 Read more |
Internet of Things + the Mobile Webby Paul Roberts, Australia Over the next few years consumers and citizens will come to think of having easy access to information about objects in their physical environment as the norm. Just as consumers love the convenience of mobile connectivity wherever they go, they will come to embrace the convenience of ... Communication | Administrator | Friday, 9 April 2010 Read more |
Branding Your Business Personality: Trends of 2010 - DecembeAlthough personal branding is not a new concept it has become of such importance that by the end of 2010 all companies would have to have built a strategy of defining and defending their image. Your brand is your face and your competitive advantage. It is the first source of ... Networking | Administrator | Friday, 18 December 2009 Read more |
Will The Machine Support Emotions?Integration of traditional methods and Neuro-Technologies, by Rafal Ohme (PhD) One of the international leaders in the cosmetic branch prepared a new advertising spot. The purpose of the ad was to support the new brand image. Our customer was afraid, that one of the scenes could negatively influence the effectiveness ... Neuro - Marketing | Administrator | Tuesday, 15 December 2009 Read more |
Third Dimension in AdvertisingThe Unconscious as the Third Dimension in Advertising by Mr. Rafal Ohme Advertising is generally seen as a two‐dimensional phenomenon, its role is to inform about benefits and create positive emotional responses. However, recent biometric studies have shown that the effects of advertising depend not only on information ... Neuro - Marketing | Administrator | Saturday, 14 November 2009 Read more |
Social networking laboratoryStrategic solutions in digital communications by Mr. David Soler Let´s see an exotic recipe: Select a country from a G8 club. It is imperative that their ingredients must be top social-networkers. Let us add “mobile technology lovers” and “highly addicted to ... Social Media | Administrator | Saturday, 14 November 2009 Read more |
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The role of web 2.0 in eHealth
by MIGUEL CABRER GONZÁLEZ, eHealth Advisor; Member of HIMSS EMEA Governing Council
For some time now we have seen how the ‘new Internet’ is revolutionising the way users communicate an... More detail
by MIGUEL CABRER GONZÁLEZ, eHealth Advisor; Member of HIMSS EMEA Governing Council
For some time now we have seen how the ‘new Internet’ is revolutionising the way users communicate an... More detail
Internet of Things + the Mobile Web
by Paul Roberts, Australia
Over the next few years consumers and citizens will come to think of having easy access to information about objects in their physical environment as the norm. Just as cons... More detail
by Paul Roberts, Australia
Over the next few years consumers and citizens will come to think of having easy access to information about objects in their physical environment as the norm. Just as cons... More detail
Branding Your Business Personality: Trends of 2010 - December 2009
Although personal branding is not a new concept it has become of such importance that by the end of 2010 all companies would have to have built a strategy of defining and defending their image. Your b... More detail
Although personal branding is not a new concept it has become of such importance that by the end of 2010 all companies would have to have built a strategy of defining and defending their image. Your b... More detail
Will The Machine Support Emotions?
Integration of traditional methods and Neuro-Technologies, by Rafal Ohme (PhD) One of the international leaders in the cosmetic branch prepared a new advertising spot. The purpose of the ad was to sup... More detail
Integration of traditional methods and Neuro-Technologies, by Rafal Ohme (PhD) One of the international leaders in the cosmetic branch prepared a new advertising spot. The purpose of the ad was to sup... More detail
Third Dimension in Advertising
Advertising is generally seen as a two‐dimensional phenomenon, its role is to inform about benefits and create positive emotional responses. However, recent biometric studies have shown that the... More detail
Advertising is generally seen as a two‐dimensional phenomenon, its role is to inform about benefits and create positive emotional responses. However, recent biometric studies have shown that the... More detail
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